Bilt x lyft

I led the creative for this co-branded campaign between Bilt Rewards and Lyft. My initial task involved crafting fresh imagery that could seamlessly integrate into our app and enhance the social media presence of both companies.

Following the social media launch we collaborated with Lyft Media to implement ad placements on various platforms including;

  • 12 CitiBike Stations,

  • 2 Taxi halo animations (spanning 800 cars)

  • 3 targeted animated ads tailored for in-car tablets

Programs:
Photoshop, Figma, and AfterEffects